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Front Office Sports: Fans went on a spending spree in honor of Roger Federer’s retirement


On Thursday, tennis star Roger Federer announced he will retire following the 2022 Laver Cup.

The news caused more than just an outpouring of love for the 20-time major-winner — fans opened their pocketbooks, too.


saw a major spike in interest for both collectibles and apparel, according to data obtained by Front Office Sports.

Perhaps most impressive: Federer collectible sales increased 1,050% in the day after the retirement announcement, according to eBay. Sales for Federer’s namesake On shoes, The Federer Advantage, went up 350% in the same time period.

General searches related to his merchandise also increased, led by rookie card searches — which went up a staggering 3,900%. Searches for another model of On shoes, The Roger Centre Court, grew 1,100%.

Federer, of course, hardly needs the extra cash headed his way. 

Including both on- and off-court, Federer earned more than any other tennis player this year ($90.7 million), per Forbes

He’s garnered $130.6 million in prize money throughout his illustrious career — third all time. And On, the swiss company he backs, is headed for $1 billion in revenue this year.

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Ever wonder what your favorite players have been up to since retiring from the game? Watch the latest episode of Second Acts, a new series from Front Office Sports, here.

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